The hair chemistry behind colour loss
Whether your hair is dyed or natural, applying extreme levels of heat can affect the vibrancy of colour. Conventional tools use extreme heat to style hair – which can damage the outer layer of each strand, allowing the dye to escape and causing natural colour to fade.
The intelligent heat control in-built across our range of hair stylers measures and regulates the temperature to protect strands from heat damage. Conventional hair straighteners work by conforming hair with high levels of heat. A Dyson hair straightener regulates the plate’s heat 100 times per second, supporting hair shine and health. The Dyson hair dryer and Airwrap styler both measure airflow temperature over 40 times per second.
Smooth air supports smooth hair
Control and temperature both factor into styling. Some regular hair dryers rely on heat, propelling uncontrolled airflow which can cause friction, flyaways and frizz. The Dyson Supersonic™ hairdryer uses controlled air output, which allows you to style sections separately and helps to reduce frizzy hair.
The Dyson Supersonic™ hairdryer amplifies airflow to produce a high-pressure stream of air angled at 20°, for precisely directed drying and styling. The curved air produced by the Dyson Airwrap™ styler is achieved through the aerodynamic phenomenon called the Coanda effect. And by gathering hair in flexing copper plates, the Dyson Corrale™ straightener prioritises control over heat, for smoother results without heat damage.
How to manage heat damaged hair
Dyson technology is designed to style hair and simultaneously retain colour, moisture, shine and smoothness. We've explored three key areas of hair science to improve everyday hair health.